You know what? I think big companies suck!
They try to please countless people by adding more and more features to their products. In the end, you get some kind of monster that’s impossible to figure out. If you’ve ever tried setting up basic Google Analytics or creating an ad in Facebook Ads Manager, you’ll know what I mean.
Reading the docs can take half your life, and they’re still not perfect, so you end up searching for solutions and various tutorials.
That’s why I believe the future belongs to small teams and more specialized products that aren’t overloaded with features. When you can choose exactly what you need and avoid unnecessary complexity.